Why Truvio PIM for BC? 

Business Central is built for operations, not complex product data. Truvio PIM extends BC with the tools you need to structure, enrich, and scale your product information.

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Handle complex product specs and variants

Structure rich product data with attributes, variants, and relationships that go beyond standard item cards in Business Central.

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Manage data across multiple sales channels

Maintain one product master and publish consistent data to eCommerce, marketplaces, catalogs, and partners.

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Store and manage rich media like and technical drawings

Centralize images, videos, documents, and technical drawings alongside product data for easy access and reuse.

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Manage data across multiple languages and markets

Localize product content per market with language-specific values, units, and channel requirements.

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Truvio PIM Runs Natively Inside Microsoft Dynamics 365 Business Central

Truvio PIM lives directly inside Microsoft Dynamics 365 Business Central, giving ERP users a familiar, frictionless product data management experience.

It works entirely within Business Central without external dashboards or middleware and behaves like a native extension rather than a disconnected add-on. With full synchronization, shared security, roles, and permissions, and a consistent look and feel, Truvio PIM ensures faster user adoption and a trusted, unified working environment.

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Familiar, Reliable, and Low-Risk PIM Integration for Business Central

Truvio PIM is designed to extend Microsoft Dynamics 365 Business Central, not disrupt it, by respecting the business logic, templates, and workflows your ERP users already know.

By using native item templates, posting groups, filters, and language settings, product data behaves exactly like standard Business Central data. With no external systems to maintain and all configuration, mapping, and synchronization handled inside Business Central, Truvio PIM delivers a low learning curve, secure governance, and trusted master data management through role-based security.

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One Unified Experience with a Single Source of Product Truth

With Truvio PIM connected directly to Microsoft Dynamics 365 Business Central, users gain a unified view of product master data exactly where they expect it: On the item card inside Business Central.

Product descriptions, attributes, images, and translations are centrally managed and seamlessly synchronized without duplicate entry or manual imports. This unified experience ensures cleaner ERP data, faster time-to-market, and greater confidence in the accuracy of product information across the business.

1. Download the PIM Connector 

  • Go to Microsoft AppSource and download the DynamicWeb PIM Connector.

2. Run the Setup Wizard

  • Connecting Business Central and DynamicWeb PIM takes just minutes.
  • A guided setup wizard walks users through API connection, language preferences, and synchronization rules - no coding or complex configuration required.

3. Instant Two-Way Sync

  • Once connected, products, descriptions, and attributes flow seamlessly between BC and PIM.
  • You decide the direction of data - push from BC to PIM, pull from PIM to BC, or both - and apply filters to include only the items you need.

4. Smart Mapping - Out of the Box

  • The integration includes predefined field mappings for key product data (descriptions, prices, images) and lets you add custom attributes in seconds.
  • Whether you’re syncing a product’s color, specifications, or marketing text, everything aligns automatically with minimal setup.

4 Easy Steps to Get Started

The Truvio PIM Connector links Microsoft Dynamics 365 Business Central with Truvio PIM, giving you a single source of truth for managing and distributing enriched product data across every channel. 

Want to see it in action or discuss pricing?
Request Demo or Get Pricing.

 

Visit Microsoft AppSource

8 key advantages for connecting Business Central and Truvio PIM

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AppSource installation

Install directly from AppSource and configure inside Business Central without IT involvement.

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Business-user mapping

Let Business Central users manage mappings themselves. No developers or custom code required.

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Off-board product data

Move product data to PIM while keeping financial and transactional data safely in Business Central.

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Bi-directional data exchange

Sync attributes, variants, languages, images, and documents seamlessly between BC and PIM.

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Enriched data back in BC

Bring enriched product information back into Business Central to support AI-driven scenarios and automation.

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One central product source

Deliver enriched product data to eCommerce, marketplaces, partner portals, and catalogs from one system.

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Secure data sharing and access

Share accurate, up-to-date product data securely with customers, partners, and internal teams across your organization.

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Extended BC product view

Access enriched product details, related items, and digital assets directly from the BC item card for better context and usability.

Request a demo today and explore what’s possible for your business.

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FAQ

1.) How does the PIM Connector make implementation easier for BC consultants?

The connector is built directly into Microsoft Business Central (BC) and allows consultants to work in a familiar environment with familiar technology. This reduces complexity and saves time in projects.

2.) How does the PIM Connector ensure smooth data flow between BC and PIM?

The Connector establishes a direct end point between Business Central and DynamicWeb PIM. This means that data can be exchanged without manual processes or intermediaries.

3.) Why is it an advantage to work in the familiar BC environment?

BC consultants can implement PIM without having to learn a whole new system. This increases efficiency, minimizes the learning curve, and provides a faster time-to-value for the customer.